Email marketing is one of the most efficient ways to connect with your target audience in the modern digital world. You can build and send tailored emails, track your email campaigns, and evaluate your effectiveness with the appropriate email marketing software.
However, choosing the best one can be difficult given the abundance of possibilities. I’ve produced a list of the top 5 email marketing tools to help you choose the one that’s right for you.
This list will provide you an overview of the main features, costs, and advantages of each platform, whether you’re a small business owner, a marketer, or an entrepreneur.
- Getresponse
- Convertkit
- Systeme.io
- Mailerlite
- Sendinblue
1. Getresponse
GetResponse is an email marketing platform that allows businesses to create, launch, and manage email campaigns all in one place. GetResponse has over 350,000 customers in 183 countries and provides a variety of features such as email templates, autoresponders, landing pages, and marketing automation tools.
Additionally, the platform includes advanced analytics and reporting to assist businesses in tracking the success of their campaigns.
The user-friendly interface and intuitive drag-and-drop editor of GetResponse allow users to easily create professional-looking emails without any coding knowledge. Furthermore, the platform integrates with popular e-commerce, CRM, and social media platforms to provide businesses looking to automate their email marketing efforts with a unified experience.
Key Features
- Email marketing
- Marketing automation
- Landing pages
- Webinars
- Analytics
Price:
Starts at $13 per month with a free plan of 500 contacts
2. Convertkit
ConvertKit is an email marketing software designed specifically for bloggers, content creators, and small businesses. The platform offers a range of features, including customizable email templates, opt-in forms, and landing pages nand more, to help users grow their email list and engage their audience.
ConvertKit’s automation tools enable users to send targeted emails based on subscribers’ behavior and interests, while its reporting and analytics feature provides insights into email performance. Additionally, ConvertKit integrates with a variety of third-party platforms such as Shopify and WordPress, making it a versatile and convenient option for those looking to streamline their email marketing efforts.
Key Features
- Customizable Email Templates
- Automation Rules
- Opt-In Forms and Landing Pages
- Subscriber Tagging and Segmentation
- Reporting and Analytics
Price:
Starts at $9 per month with a free plan of 300 subscribers
3. systeme
Systeme.io is an all-in-one online business platform that offers tools and features to help entrepreneurs and small businesses create, launch, and manage their online businesses.
Systeme.io has a user-friendly interface and drag-and-drop editor, that users can easily create professional-looking websites and sales funnels without any coding knowledge. Additionally, it offers automation tools to help users automate their marketing and sales processes, as well as integrations with popular third-party tools such as PayPal and Stripe.
Key Features
- Website and sales funnel builders
- Email marketing
- Membership sites
- E-commerce capabilities
Price:
Starts at $27 per month with a free plan of 2000 contacts
4. Mailerlite
MailerLite is an email marketing software designed for small businesses, bloggers, and e-commerce stores and offers a range of features, including email templates, automation, landing pages, and pop-ups, to help users grow and engage their audience. With its intuitive drag-and-drop editor and templates, users can create professional-looking emails.
MailerLite’s automation tools enable users to send targeted emails based on subscriber behavior and interests, while its reporting and analytics feature provides insights into email performance. Additionally, MailerLite integrates with a variety of third-party platforms, making it a versatile and c
Key Features
- Transactional emails
- Email verifier
- iPad Subscribe App
- Email Automation
- E-commerce
Price:
Starts at $9 per month with a free plan of 1000 subscribers
5. Sendinblue
Sendinblue is an all-in-one email marketing and customer engagement platform that allows businesses to create and manage email campaigns, SMS messaging, and chat features. With over 180,000 customers in more than 160 countries, Sendinblue offers a variety of features including customizable email templates, automation, landing pages, and integrations with popular e-commerce and CRM platforms.
Sendinblue claim to be the smartest and most intuitive platform for growing businesses and named as one of the Top 100 Software Companies of 2022.
The platform also has an intuitive interface and drag-and-drop editor making it easy for users to create professional-looking emails. Additionally, Sendinblue’s advanced analytics and reporting features provide insights into email and campaign performance.
Key Features
- SMS Marketing
- Whatsapp Campaign
- Email Marketing
- Email API
- Marketing Automation
Price:
Starts at $25 per month with a free plan of 300 emails a day.
